Business calculator

Profit Margin Calculator

Calculate profit, profit margin, and markup from cost and selling price.

Your inputs

CostSelling price

Result

Revenue: $100.00
Profit: $40.00
Profit margin: 40%
Markup: 66.67%

Results are estimates for planning and educational purposes.

Formula & explanation

Profit = Selling price − Cost
Margin = Profit ÷ Selling price × 100
Markup = Profit ÷ Cost × 100

Margin is profit as a percentage of selling price. Markup is profit as a percentage of cost, so the two percentages are not interchangeable.

Practical example

A $60 cost and $100 selling price produces $40 profit, a 40% margin, and 66.67% markup.